Influencers' insights. Brand building. Joyful Living.

Brand Storytelling: a 150,000 yr-old Recipe || Brand Design: Offense & Defense in the AI Age

"Is life one way, or a round trip?" - A short poem by Joanne Z. Tan.

Jan 23

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December 2025

We're having the time of our lives "manipulating" AI to get YOU more customers // What is brand identity (Pt. 1 of 2)

Celebrate! Happiness is a choice, and "the journey IS the destination" - Joanne Z. Tan.

Dec 23, 2025

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November 2025

5 career tips for attorneys & B2B professionals // World Series Game 7: won by mental focus under pressure // What's brand authenticity? …

It is not your LinkedIn & resume that get you the next position: Start building leadership & people skills, and your vision-driven career

Nov 7, 2025 • 10 Plus Brand, Inc.

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October 2025

Apologies - Substack poll malfunction - just reply to this email with your vote:

Simply write either "Poetry" or "Brand" In your reply email

Oct 4, 2025 • 10 Plus Brand, Inc.

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Poem: What Is Love? || Thought leadership coaching || Joanne's family story & Charlie Kirk's assassination || Poll: Which book should Joanne…

A favor: Help Joanne Tan decide which book you'd like her to publish first: Her own poetry, or her book on brand-building for companies & thought…

Oct 4, 2025

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September 2025

5 thought leadership qualities // What's in a NAME? // Sailing in economic & AI turbulence //Will AI replace humans, per Jensen Huang

What's so great about the thought of DEATH? - Mortality sets priority.

Sep 11, 2025

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August 2025

Jensen Huang's AI predictions // From CEOs to Thought Leaders //"SoS - Sip of Solace": 1-minute Tips

Aging and reinventing; EQ tip for self regulation

Aug 23, 2025

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July 2025

Yosemite wilderness - my 3-day solo backpacking true stories & a short poem // 5 steps to optimize brand positioning

In trying to get away from people & civilization, only to find that human connection is one of the most important things in life

Jul 24, 2025 • 10 Plus Brand, Inc.

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June 2025

5 brand building strategies to thrive in the AI Age // LinkedIn AI: Is it a Trap? How to stand out from a sea of sameness?

10PlusBrand Podcast reached 5,000 downloads on Podbean alone, and tens of thousands more on other Podcast Platforms

Jun 28, 2025 • 10 Plus Brand, Inc.

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May 2025

Business Leaders: You can lose customers with AI hyper personalization // Interview with Fiona Ma, CA Treasurer & Lieutenant Governor…

Joanne Tan will be a speaker and a career coach for in-house attorneys worldwide at the global conference of ACC ("Association of Corporate Counsel").

May 3, 2025 • 10 Plus Brand, Inc.

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April 2025

Brand EXPERIENCE Wins in AI Search // Interview of Tammy Roust: Crypto, AI, the Economy, Financial Crisis, & the Danger of Synthetic Data

Joanne is Recognized as a Prominent Career Coach for Attorneys by the Association of Corporate Counsel

Apr 19, 2025 • 10 Plus Brand, Inc.

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March 2025

3 ways to Beat AI: Brand Persona, Brand Messaging, Brand Voice // Newly Rebranded TheIvyGroup.com // Does Oscar Award the Best?

We Published 150 Podcast Episodes!

Mar 29, 2025 • 10 Plus Brand, Inc.

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